Why Links Only Matter If They Improve Business Outcomes: A Straight Talk on Outreach and Anchor Text

https://faii.ai/insights/what-seo-outreach-agency-services-deliver-in-2026/

If you think links are magic SEO dust, you're buying into a long-running sales pitch. Links matter when they send real visitors, improve conversions, shorten sales cycles, or protect your brand in search results. Everything else is vanity metrics