Why do we keep scrolling? It’s not just bad habits. Designers use structured...

https://www.random-bookmarks.win/why-refresh-the-feed-it-is-not-habit-apps-use-structured-uncertainty-to-hack

Why do we keep scrolling? It’s not just bad habits. Designers use structured uncertainty and immediate feedback loops to keep us engaged. Our brains crave that "maybe" moment, and tech platforms know it