When harmful content pops up, your first instinct might be to panic. Don’t....

https://wiki-view.win/index.php/Brand_Impersonation:_How_to_Protect_Your_Reputation_When_Copycats_Strike

When harmful content pops up, your first instinct might be to panic. Don’t. Ignoring it is risky because it leads to silent lost sales as potential customers get scared away by unaddressed negativity