Waiting for a screen to load feels like a personal insult. We want apps that...

https://atomic-wiki.win/index.php/The_Frictionless_Addiction:_Why_Multiplayer_Mobile_Games_Die_Without_Instant_Updates

Waiting for a screen to load feels like a personal insult. We want apps that mirror our pace. When a service uses smart personalization and guarantees fast loading, it earns its place on our home screen. Anything less is just friction we won't bear.