Founders often hit a wall when their sales process relies on gut feelings...

https://www.wall-bookmarkings.win/most-founders-hit-a-wall-when-sales-becomes-a-guessing-game-you-stop-scaling

Founders often hit a wall when their sales process relies on gut feelings rather than hard data. You need a predictable way to track revenue, but a full-time VP might be out of reach or overkill right now